What Are The Different Types Of Consulting Practices In India?

by Jaineel Aga

This chapter is a free excerpt from The Best Book on Getting Consulting Jobs In India.

Consulting can be broadly divided into Strategy/Management, Process & Operations and Information Technology (IT) divisions. Although the nature of the work is different in each one, more and more consulting firms are expanding their value chain and diversifying to offer a suite of services beyond their core expertise.

Strategy/Management consulting firms are the "big boys" in the market. High value projects are characterized by CXO level interaction, shorter time frames, challenging problems and premium compensation. Management consulting firms like BCG Mumbai will be brought on when the CEO of a FMCG company is losing market share and facing pressure on the business' margins.

Complete 10-second survey to read full article!
Consulting can be broadly divided into Strategy/Management, Process & Operations and Information Technology (IT) divisions. Although the nature of the work is different in each one, more and more consulting firms are expanding their value chain and diversifying to offer a suite of services beyond their core expertise.

Strategy/Management consulting firms are the "big boys" in the market. High value projects are characterized by CXO level interaction, shorter time frames, challenging problems and premium compensation. Management consulting firms like BCG Mumbai will be brought on when the CEO of a FMCG company is losing market share and facing pressure on the business' margins.

Pure strategy projects are generally shorter in duration with the company having lower revenue visibility during the year. Firms like Parthenon, Monitor, BCG, McKinsey and Bain do a lot of strategy projects including market entry strategy, commercial due diligence for a Private Equity target, and sales force optimization.

To diversify the suite of services as well as to get better revenue visibility, more and more consulting firms are entering into process & operations consulting, which comes lower in the value chain, but works on execution projects that can span for as long as 2 years. Companies like AT Kearney and McKinsey have a number of high profile execution projects with the Indian government and big manufacturing companies that span for a longer duration. A typical feature of these services is process optimization or management restructuring. AT Kearney has a strong foothold in consulting to the energy industry in India, while McKinsey is strong in the oil and gas sector.

IT and Technology consulting is one of the most widespread practices around India. In IT consulting, business analysts evaluate the cause of the business problem and use technology (e.g. a software upgrade or database management) to provide a solution to the problem.  An example would be when Accenture might be engaged to implement a system which is able to track the inventory of a giant retail chain so that their entire supply chain management is optimized. This type of consulting is particularly suited to students who have technology backgrounds and are comfortable working with and understanding software, although there may not be any element of actual software coding . Companies like Deloitte and Accenture bag many projects in this space of consulting.

The Big 4 Audit companies - namely Ernst & Young, Deloitte, PwC, and KPMG, are all globally acclaimed for their audit practices, not their consulting practices as is erroneously believed. They diversified into consulting by leveraging their audit client network to cross-sell consulting work, providing the client with services throughout the value chain in strategy, operations or IT. One of the best examples is seen in Deloitte - which has a business division called Strategy and Operations and another dedicated to technology consulting.

Hopefully, this has provided you a good understanding of the different types of consulting practices that exist in India and the basic-level differences between them.
Price: $25.00 Add to Cart
  • Lifetime guarantee
  • 100% refund
  • Free updates